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- EU Probe Says Travel Web Sites Mislead Consumers
- By Darren Ennis BRUSSELS (Reuters UK) - One in three European consumers are being misled or ripped off by Web sites selling airline tickets, the European Union's consumer chief said on Thursday, warning the industry to improve or face legal action. "It is unacceptable that one...
- News items 2008-05-08
- BNET a 'Best Business Website' Finalist for 2008 Eppy Awards
- Some good cheer to pass along here in Intercom: Editor & Publisher announced its 2008 Eppy Awards finalists last week, and BNET is duly honored to have been named one of three finalists for Best Business Website in the largest category -- 1 million or more unique monthly visitors. The...
- Blog posts 2008-05-06
- Get Your Website Together
- As I've mentioned several times on Business Hacks, one of the best ways to manage your online reputation is to create your own website; that way, when people google you, one of the first things they'll come across is something that makes you look goodand you can control. I finally...
- Blog posts 2008-05-16
- Web Site Rightmove Says Trading Strongly
- LONDON (Reuters UK) - Property Web site operator Rightmove RMV shrugged off the gloom surrounding the housing market on Tuesday, saying it was gaining market share and confident of meeting analysts' full-year expectations. "Rightmove has continued to trade strongly since the start of the year,...
- News items 2008-05-06
- Seven Ways to Make Money With Your Web Site
- The Web has come a long way from its military/academic origins. Today, the Web is an intensely commercial medium, offering plenty of ways to make money. And because the Web is still defining itself, one's best strategy is to raise as many cash cows as possible. Even if some run...
- White papers
- Adding Online Interactivity To Local Government
- As citizens become more Web savvy, their expectations of local government Web sites are becoming more demanding. People want to get local news and community information quickly and easily-with as few "Clicks" as possible. As a result, local government is being forced to streamline, offering more and more services online...
- White papers
- Creating Interactive Learning Activities Online With Forms
- You undoubtedly have noticed your students' enthusiasm as they interact with the Internet-using hyperlinks, viewing video clips, contributing to bulletin board discussions-and you have observed that they are actively engaged in their learning. Designed to collect user input, forms provide further opportunities for students to interact with Web site content....
- White papers
- Six Secrets to Creating Successful Tourism Marketing, Websites, Ads, Tradeshow Booths, & More
- If a person wants to substantially increase his tourism prospects and sales without a lot of effort and expense, then the person should read on and prosper. In this paper, the reader is going to learn the power and impact of the written word. Today tourism prospects are very busy....
- White papers
- Should a Small Town Business Have a Website?
- The internet is just one more weapon in advertising and marketing arsenal. What's wrong with using the internet to reach a target audience of 5 to 10 thousand people. A person does not need millions of hits per day to put his or her business in cyberspace. And, for what...
- White papers
- Here's How To Use Offline Marketing To Make More Money In An Online World
- All smart Internet marketers should be using offline marketing to drive prospects to their Web sites so they can increase their online sales to the maximum possible volume. Just follow these 10 tested and proven marketing rules for using offline media to drive more traffic, more sales, and more profits...
- White papers
- Ensure the About Us Area of Your Website Is Helpful
- For some reason, informational web pages about organizations can be difficult to find or they give only minimal information. It should be easy for visitors to one's website to find out the basics of the person's organization, large or small. But surprisingly often, this important information is hard to find...
- White papers
- Make It Easy for Journalists to Find Information in Your Website
- Traditional media relations activity has consisted of a 'Push' approach to providing information to the media. The Internet provides a 'Pull' approach in which a journalist obtains information from one's website only when they want it. Many journalists now accept the Web for use as a basic research tool. They...
- White papers
- Writing Articles to Improve Link Popularity
- There are many different ways to improve link popularity for your Website. One of the most effective ways to improve the site's link popularity is by writing articles for publication on other related Web sites and in other related newsletters or Ezines. In this paper, the author will be sharing...
- White papers
- Smart Marketing Tips for Your Website
- To compete successfully online, today's firms must maximize their web presence. This means leveraging one's Web site, integrating online and offline marketing efforts, and communicating effectively online. In a few simple steps, the authors' will unravel the mysteries of effective online marketing and help one get the best returns from...
- White papers
- How to Boost Your Keyword Density on Your Web Site to Gain Top Positions at the Search Engines
- When it comes to the Search Engines content is king! Yes king! Search Engines want web sites that are rich in content. Content is words that are embedded in text on the web site. Keyword density ratio is one of the most important ingredients of getting good Search Engine rankings...
- White papers
- Do Your Newsletter Subscribers Visit Your Web Site?
- The Excess Voice newsletter goes out to a little under 10,000 subscribers. Conventional wisdom has it that these 10,000 souls are among the most interested in the web site and the various resources it offers. After all, everyone who receives the newsletter went to the site at least once in...
- White papers
- 5 Tips For Making Your Web Site Wireless-Friendly
- Most businesses haven't paid any attention to the folks using their site on phones, wireless devices, and PDAs. And they couldn't be bothered by Wireless Application Protocol WAP, which allows users to access information instantly through their wireless devices. What happens to small businesses that resist? If they don't follow...
- White papers
- What Kind Of Web Site Does Your Business Need?
- No business can afford to keep ignoring the web. Stop dilly-dallying. It's easier than you think. The advice that this paper gives will help you create an effective plan - and it could also help you if you have a web site but aren't getting the results you want from...
- White papers
- An Exploratory Investigation of Attitude Toward the Website and the Advertising Hierarchy of Effects
- The paper discusses the findings of a study designed to increase the generalisability, validity and reliability of earlier studies concerning the relationships between attitude toward the ad and aspects of the advertising hierarchy of effects model in the online marketing context. The findings suggest that the traditional advertising hierarchy of...
- White papers
- Developing a Search Engine Strategy for Your Web Site
- As more businesses, both large and small set up Web sites to market their goods and services and acquire new customers, a primary concern of business owners is "getting found" at the places on the internet where the public searches for businesses to serve their needs. All Web site owners...
- White papers
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