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BNET Business Dictionary
- Internet
- the global network of computers accessed with the aid of a modem. The Internet includes Web sites, e-mail, newsgroups, and other forums. It is a...
- Internet definition on BNET »
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- Gary Baker: Early Trend Identification
- Gary Baker, founder and President of ClipBlast!, has 20 years of experience in television and interactive media. Founded in 2004, ClipBlast! is a web video search and navigation platform with a focus on user-friendliness and versatility. Baker's interview focuses on the originality of his business structure, including its integrated...
- Videos 2008-03-08
- Off Line Marketing For On Line Results
- So you're all "Googled" out, are you? You've been working feverishly placing e-zine ads, paying for placement and position with search engines, buying online classifieds, and trying to optimize search engine rankings for your website. All of that effort and money may be paying off for you, or it may...
- White papers 2008-01-01
- Making Your Cover Letter Sparkle
- When applying for jobs, you should always include a cover letter with your résumé. Your cover letter is your first impression, so it needs to be well-crafted. It should briefly but clearly communicate what job you are applying for, what skills qualify you for the position, and why you want...
- Articles 2007-10-23
- Bad User Review Online? Hide It!
- Considering the viral, always-on nature of the Internet, it's easy for a dissatisfied customer to spread a negative experience. Obviously, the first step in addressing this type of situation is evaluating your current systems to make improvements (you may want to look to other companies to see where they've succeeded and failed or even consult...
- Blog posts 2007-09-26
- Top SEO Secrets
- If you are newer to the concept of SEO short for Search Engine Optimization you might be wondering what all the fuss is about. However if you have been running a website for a while you have probably noticed the necessity for this practice which is essentially the fine art...
- Book chapters 2007-06-05
- Search Engine Optimization (SEO) Firms
- If you're considering hiring an expert consultancy or specialist firm to optimize your web site for search engines, you've made a great choice. MarketingSherpa data has consistently shown that marketers who use in-house staff to optimize their web sites see on average a 38% jump in overall traffic. That's nothing...
- White papers 2007-05-15
- 6 Simple Steps for a Search Engine Optimization Strategy
- The professionals can do a lot with their take on search engine optimization strategy, The author is explains search engine optimization strategy for the person with limited website design expertise and who does the website design and internet marketing for their own home based internet business. There are many other...
- White papers 2006-08-06
- Rock-Solid Leads
- Subscribing people to an e-zine without their explicit consent isn't guerrilla marketing - it's spam. And those involuntary subscribers might retaliate. Just a few spam complaints could bring down the website. Or the company could be flamed on a blog that gets top search engine rankings for the company name....
- White papers 2006-05-01
- A SEO Strategy for Website Content and Information Architecture
- Search Engine Optimization has become the holy grail of website design. There are an endless number of papers available on the Web, citing numerous tips and tricks on how to maximize a person's search engine profile. The author find this never-ending game of catch-up with search engine programmers to be...
- White papers 2006-04-12
- What Is Better Than Writing Articles for Website Promotion
- Gone are the days when one had to pay big bucks to search engine optimizers for his internet promotion & guidance or surf through forum to forum to learn the best techniques or latest trends for online marketing. The best thing about reading articles is that they help one to...
- White papers 2005-09-19
- SEM Vertical Industry Focus: Pharmaceutical
- One of the main focuses of a drug manufacturer's SEM campaign is to attract Internet users to their website who are looking for information by searching on the specific drug's name. Although obtaining search engine rankings on a specific drug's name may seem automatic for the manufacturer of that drug,...
- White papers 2005-03-28
- How to Put Search Engines to Work for Your Business
- Search engines were originally designed to support the internet. Over time, however, they have become as indispensable as the internet itself. Today, having an online communications plan means more than just having a good website. One has got to develop an effective search engine plan, too. Poor placement in search...
- White papers 2005-03-22
- Search Engine Marketing For Realtors
- The Internet fever has caught every sector in its grip. Even the real estate agents could not resist the benefits underlying the Internet usage. As a result, many real estate realtors have created their Websites to maximize profits. Experts, however, suggest that not all real estate succeed in proving their...
- White papers 2004-11-04
- Search Engine Marketing Ethics: Adhere to the Highest Standard
- The company has invested untold time and resources to create its brand image - both online and offline. And just as participating in unethical sales, marketing and advertising practices offline can result in negative publicity, sanctions by trade organizations, or actions by government/law enforcement authorities - unethical online tactics (particularly...
- White papers 2004-11-05
- What Converts Search Engine Traffic: What Converts Search Engine Traffic: Understanding Audience, Vehicle, Message and Perspective to Optimize Your ROI
- Search engines continue to grow in importance to e-tailers. Organic and paid search are top-of-mind concerns for e-tailers as growing amounts of resources are devoted to insuring that their Web sites appear prominently in the search engines. The most obvious question on e-tailers' minds are: will that convert into sales?...
- White papers 2004-10-29
- Pay-Per-Click Tips For Attracting Traffic
- From the executive summary: ‘Pay-Per-Click PPC search engines can be a powerful, instant source of qualified traffic for websites provided one does the required homework and invests a bit of time in managing the campaign. In fact, many website owners who have mastered keyword targeting and know the insider bidding...
- White papers 2004-08-30
- Why SEO Matters
- Today, most organizations have their personal Web sites loaded on the Internet to maximize profits. As a result, search engines have also made their way into the Internet arena. Search engines are search portals, which list the links to various sites. Thus, when people require information about a particular Web...
- White papers 2004-08-16
- netStride White Paper: The Case for Search Engine Marketing
- Search Engine optimization is the process of structuring, or re-structuring a website for optimal indexing by search engine technology. Simply put, structuring a website's code and visible attributes so that search engines can find, read, and index the pages so that the site is found when relevant keywords are used...
- White papers 2004-08-02
- Search Engine Optimization: Maximizing Your Website's Online Presence
- Using pay-per-click services intelligently can substantially improve the business generation potential of the web site. But there's another way to maximize the dollars one invests in Web advertising - and in the Website. It's called Search Engine Optimization or SEO, and it should be a critical component of any organization's...
- White papers 2004-07-07
- The Difference Between Paid And Organic Listings
- From the executive summary: ‘A feature of the current business environment is the mass acceptance of the Web as a business and social information tool. The Internet has become the defining medium of the 20th and the 21st century and advertising is driving the growth of the search industry. The...
- White papers 2004-06-02
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