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- Put Your Customers to Work
- Don't just sell to them—learn from them! Crowdsourcing is the new way to turn your most passionate customers into a powerful talent resource.Crowdsourcing is the practice of tapping members of the general public to perform important business tasks such as research, product development, and marketing. With the advent of Web-based...
- Articles 2008-02-19
- What Is Crowdsourcing?
- Despite the jargony name, crowdsourcing is a very real and important business idea. The basic idea is to tap into the collective intelligence of the public at large to complete business-related tasks that a company would normally either perform itself or outsource to a third-party provider. ...
- Articles 2007-03-07
- Crowdsourcing: From Ancient Babylon to Wikipedia
- Jimmy Wales, founder of Wikipedia, talks to the San Francisco Chronicle today to discuss of his company's relocation from Florida to the Bay Area. He uses the interview as an occasion to complain about the term crowdsourcing. (If you're unfamiliar with the idea, our BNET Briefing defines it: "the basic...
- Blog posts 2007-11-30
- How to Get Your Customers to Solve Problems for You
- Crowdsourcing is a technique that sophisticated companies use to translate the enthusiasm of their most highly-engaged customers into valuable marketing. Decide If You Really Care What Your Customers Think GOAL: Engage in a true dialog with your customers, or don't bother at all. ...
- Articles 2007-03-07
- What Is Crowdsourcing?
- What Is Crowdsourcing?I thought it was something else!:)) I thought it was an advertising term; one where a sales agent goes out in a crowd and shouts out his agenda!!Thanks for insight!!!CrowdSourcingIts like a Double edged sword. If you throw it open it can run a mess and get you...
- Discussion threads 2007-02-01
- How to Get Your Customers to Solve Problems for You
- How to Get Your Customers to Solve Problems for YouCustomer involvement in consulting businessesThis is a great article and I could relate crowdsourcing to my company very well if I had a cool product. I would like some ideas on how to do something similar for a consulting...
- Discussion threads 2007-02-08
- The New Human Resource
- The New Human ResourceCrowdsourcingIt is inspiring to read about crowdsourcing. The examples given were excellent. Cheap solutions to presing problems can be gained through this process. But I think managers must be open and who has the enterprenurial sprit could only can do this.Bhadra Arachchigeoriginal?The generic idea behind the solutions...
- Discussion threads 2007-02-08
- James Murdoch and Willy Wonka On Crowdsourcing
- In case you missed it, the Financial Times had a great column on James Murdoch, CEO of British Sky Broadcasting and son of Rupert Murdoch, and how he used a type of one-on-one crowdsourcing last month. Murdoch invited groups of British Sky Broadcasting customers to his office...
- Blog posts 2007-04-19
- Yahoo Taps the Wisdom of the Many
- In this week’s feature, “Put Your Customer to Work,” BNET contributor Jen Alsever gives us the lowdown on "crowdsourcing," a technique that involves tapping members of the general public to complete business tasks such as research or marketing. As fate would have it, on Tuesday Yahoo added another resource to...
- Blog posts 2007-01-31
- What Is Crowdsourcing?
- Despite the jargony name, crowdsouring is a very real and important business idea.
- Articles 2007-02-01
Additional Resources
- Mzinga Expertise in Online Communities and Business Innovation Takes Center Stage at Major Industry Events
- Mzinga executives illustrate the business power of community in multiple keynote addresses and speaking sessions at upcoming conferences BOSTON -- Mzinga (http://www.mzinga.com/pr/), the leader in business social media and Learning 2.0 solutions for the workplace, marketplace, and extended enterprise, today announced its participation in several conferences taking place...
- Articles 2008-05-07
- BigCarrot.com Launches Premier Web Site for Inducement Prizes
- Site Democratizes Innovation by Simplifying and Streamlining the Inducement Prize Process NEW YORK -- BigCarrot today announces the launch of www.bigcarrot.com, a Web site that enables anyone to create, contribute to and participate in inducement prizes. Founded on the principle that people with common interests can come together...
- Articles 2008-04-24
- Jigsaw CEO and Co-Founder Shares Vision for Social Media Content at the Buying & Selling eContent Conference, April 14
- SAN MATEO, Calif. -- Jigsaw, the online directory of business contact and company information built by and for its global membership, today announced that Jim Fowler, CEO and co-founder of Jigsaw, will participate on the panel discussion "Social Media and Business: Users Building Mission-Critical Content" at Buying & Selling eContent's...
- Articles 2008-04-08
- Mob4Hire Launches Beta of Crowdsourcing Platform
- Wireless News04-02-2008Mob4Hire Launches Beta of Crowdsourcing PlatformWIRELESS NEWS-April 2, 2008-Mob4Hire Launches Beta of Crowdsourcing Platform C2008 10Meters - http://www.10meters.com Mob4Hire said that it is launching its Beta crowdsourcing platform. Mob4Hire helps mobile developers crowdsource application testing by connecting them with an international community of testers: everyday people and professionals...
- Articles 2008-04-02
- Mob4Hire Launches in Beta: Uses Crowdsourcing to Solve Mobile Application Woes
- LAS VEGAS -- Creating cross-platform mobile applications for consumers with more than 7000 different mobile handsets in their pockets is a daunting task. Today, Mob4Hire will be launching their Beta crowdsourcing platform to solve this exact problem. Mob4Hire helps mobile developers crowdsource application testing by connecting them with...
- Articles 2008-03-28
- Software combines business intelligence with crowd sourcing
- IdeaSpigit quantitatively analyzes customer feedback on social networks and uses automated idea graduation to market-test new product initiatives. Platform allows companies to engage users and builds communities featuring social analytics engine, user participation, and incentive marketplaces. Software is available as customer-facing implementation or as extended community version. ********************...
- Articles 2008-03-27
- Spigit Launches IdeaSpigit: The First Customer-Powered Productivity Platform for the Enterprise
- Spigit combines business intelligence with crowdsourcing to help decision makers separate the signal from the noise PLEASANTON, Calif., March 19 /PRNewswire/ -- The rise of social networking has created whole new opportunities for enterprises to engage their customers and generate new ideas, often leaving decision makers with...
- Articles 2008-03-19
- Spigit Launches IdeaSpigit: The First Customer-Powered Productivity Platform for the Enterprise.
- PLEASANTON, California, March 19 /PRNewswire/ -- - Spigit combines business intelligence with crowdsourcing to help decision makers separate the signal from the noise The rise of social networking has created whole new opportunities for enterprises to engage their customers and...
- Articles 2008-03-19
- Horizon Hobby Achieves Double Digit Revenue Lift Using Baynote
- eTail 2008 -- Baynote, Inc ., a leader in intent-drivenproduct and content recommendations for the business web, today announcedBaynote CEO Jack Jia will be joined by Sebo Dapper of Horizon Hobby duringeTail 2008's Search Day. Jia will describe generally how eCommercecustomers are leveraging Baynote's product recommendation and social...
- Articles 2008-02-11
- The commoditization of knowledge
- As we sit around the table at the academic center I'm at, most of us have our laptops open. We've taken to warning visitors about this. We're not being rude, we say, we're just engaging on multiple levels. The truth is, of course, that sometimes we are being rude. During...
- Articles 2008-02-01
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